Planning for Social 20

first_imgNova: Similar to putting together a balanced financial portfolio, selecting products that align with your aims and means is key. Users have begun to figure out which modes of interaction and storytelling appeal to them most. That includes identifying preferences for how they’d like to interact with the institutional accounts they follow. Social 2.0 will hopefully be about audiences and publishers capitalizing on the due diligence and takeaways produced in phase one. With any luck, the anticipated refocus will also allow for the plethora of clever yet niche social platforms to increase in usage and prominence.FOLIO: What has become most important in New York Magazine’s social media strategy—follower volume or interaction?Nova: Follower numbers are important, but they are only one part of the equation we use to evaluate the strength of our program. We view traffic and engagement as coexisting primary goals, with follower growth closely behind. It’s also critical to make sure that we’re not just recreating the nymag.com reader experience on social. We want to enhance it, and offer exclusive content that serves, in part, to validate our fans’ commitment to following us on social.FOLIO: What’s next for your social strategy development?Nova: Over the past year, we’ve collaborated with our integrated marketing and ad sales teams to create several dynamic social media activations for our clients. We’ll maintain our focus on that area, as well as on conversion and driving more loyal site visitors via our social channels to cultivate brand ambassadors. Important too is that our writers and editors continue to make notable contributions to the social space.If you’re looking to better understand how your brands can thrive in a converged media landscape, register now for FOLIO: and min’s MediaNext event on October 28-30. Social media has become the key source of referral traffic for media companies and content creators are constantly leveraging their presence on various platforms to invigorate their brands and enhance their communities. Here, Adriana Nova, associate director of social media for New York Magazine, and noted speaker at FOLIO:’s MediaNext event, October 28 to 30 in New York, talks about her strategy for engaging and interacting with a changing social audience.FOLIO Magazine: How do you see social media engagement evolving?Adrianna Nova: I think we’ll see both audiences and publishers hone their instincts for and approaches to pairing the right content with the right platforms. The first wave of the social gold rush was about optics, i.e. to see and be seen on as many platforms as possible to make the point that you were present whether it made sense or not. By now, savvy users and companies have discerned that staking a claim is only part of the equation. If you’re not involved in the conversation in a way that is meaningful and relevant it needlessly saps energy and ROI. Loss leaders in social aren’t generally sustainable, since maintaining an effective social presence takes significant time and resources.FOLIO: Is the social audience changing the way it interacts with different kinds of content?last_img read more

Jessica Jones season 3 on Netflix What we know about the final

first_img 49 Photos 3 TV and Movies Then there’s powerful attorney Jeri Hogarth (Carrie-Anne Moss), who sometimes hires Jess for her services, for better or worse.The Jessica Jones TV series is set in the Marvel Cinematic Universe and Jones herself has featured in Marvel’s The Defenders crossover series, also on Netflix, featuring Iron Fist, Luke Cage and Daredevil.Melissa Rosenberg will run the final season as executive producer, and co-heads of Marvel Television Jeph Loeb and Jim Chory will be working alongside her.Jessica Jones (Krysten Ritter) returns with more drinking and crime fighting. Netflix Who’s making it?The director of the season 1 pilot episode, S.J. Clarkson, was recently announced as the first female director of an upcoming Star Trek movie. Season 2 of Jessica Jones was helmed by an all-female roster of talented directors, including Jennifer Lynch and Uta Briesewitz (The Wire).”I knew I wanted to have at least half our directors be women and people of color, and as we began to book them, it became clear there were so many of them. I wasn’t discovering anyone. These were all seasoned pros, and it just kind of grew into this. But I’m glad this really made an impact of normalizing it,” Rosenberg, the executive producer, told Variety. Though season 3 directors have yet to be announced, chances are we’ll be seeing more female directors take charge of future episodes.What we know about the plotIn season 1, we’re introduced to Jones sometime after her experience with Kilgrave, a villain who uses mind control and who raped her as well as forced her against her will to murder. In season 2, we see Jones coming to terms with her childhood trauma and her real mother.Now in season 3, when Jones crosses paths with a highly intelligent psychopath named Gregory Salinger, she and Walker must repair their fractured friendship to join forces and take him down. But when a tragic loss reveals Jones’ and Walker’s conflicting ideas of what it means to be a hero, it sets them on a collision course that’ll change them both forever.Rosenberg told the Los Angeles Times that season 3 aspires “to do something different again. We’ve delved a lot into her past — maybe this time, we’ll focus on … it’s wide open. We can really do anything.”3Jessica Jones (Krysten Ritter) returns to Netflix on June 14. Netflix Some theories (based on the comics)In the comics, Jones went to high school with Peter Parker (Spider-Man), and her father worked for Tony Stark (Iron Man). So while fans already got a glimpse of Jones’ horrific childhood car accident in season 2, the series has yet to connect her past with other Marvel characters from the Avengers. Also in the original comics, Jones and Cage are married with a daughter named Danielle (who’s surprisingly named after their fellow Defender, the very annoying Danny Rand aka Iron Fist). It’d be great to see Jones and Cage reconnect in season 3, since Cage is nowhere to be found in season 2. This piece was originally published on May 27, 2018, and is updated as news rolls in. Warning: Possible spoilers ahead for Marvel’s Jessica Jones.Some superheroes would rather blend in and drink at bars in peace. But superpowered, sarcastic New York private detective Jessica Jones never seems to get her wish to be left alone. She’s suffered through childhood trauma, sexual assault and murder. And in season 3, debuting on Netflix June 14, we’ll see Jones go head-to-head with a new adversary.This season will also serve as the final batch of Marvel live-action episodes coming to Netflix, following the streaming service canceling both Jessica Jones and The Punisher. Marvel Entertainment and Netflix released the new trailer for season 3 of Jessica Jones on June 6, revealing more footage of Jones drinking, fighting and having a few choice words with the new villain, named Gregory Salinger (Jeremy Bobb). Show Us Yours: Marvel fandom pictures from our readers Share your voicecenter_img Marvel’s Jessica Jones: Dark final season hits Netflix June 14 What it’s like to live as Jessica Jones for a day Why Jessica Jones is the #MeToo Marvel superhero we need The couple’s nanny in the comics is none other than Doreen Green (Squirrel Girl), who also happens to be a character in the upcoming TV series Marvel’s New Warriors. Fingers crossed Marvel sees fit to add the unusual superhero nanny if Cage and Jones do have a child in season three of Jessica Jones.Now that Walker has superpowers thanks to an incident at the end of season 2, fans might finally get to see her as her superhero alter-ego Hellcat from the original Marvel comics.This opens up an interesting season 3 plot idea of regular humans trying to find ways to get superpowers like Walker did. Plus, Walker’s egomaniacal quest to be the best superhero ever might really rub Jones the wrong way, especially since Walker accused her of being a coward for not using her powers more to save people in trouble.3Trish Walker (Rachael Taylor) trains hard to be a hero on Marvel’s Jessica Jones season 3. Netflix “Walker is a character that has a lot of ambition and a lot of appetite,” Taylor told Den of Geek. “I think in some way she’s quite coveted of the powers that Jones has. Walker really wants to matter. She wants to do more. She wants to be more than what she is.”And then there’s the not-so-adoring public when it comes to superheroes. In season 2, we already see both the police force, Jones’ building manager and perfect strangers treat Jones like a dangerous freak because she’s known to have superpowers. This powered-people discrimination from normal humans will probably be more of a plot point in season 3, especially now that superheroes have been outed after the very public actions of the Avengers.When will Jessica Jones season 3 come out?All 13 episodes of season 3 debut on Netflix on June 14, 2019.Meet the (possible) castKrysten Ritter as Jessica Jones Rachael Taylor as Trish WalkerEka Darville as Malcolm DucasseCarrie-Anne Moss as Jeri HogarthRebecca De Mornay as Walker’s mom and Jones’ adoptive mom Dorothy WalkerBenjamin Walker as ErikJeremy Bobb as Gregory Salinger Sarita ChoudhuryTiffany MackJessica Frances DukesAneesh Sheth More Jessica Jones Tags Comments In the new trailer, Salinger calls to tells her, “Jessica Jones, you’re a cheater. You were given every advantage. Allowed to make mistake after mistake. You can’t control yourself. You have no discipline, just brute force. I want you to die.”Marvel Entertainment and Netflix also posted on Twitter and Youtube a teaser trailer for season 3 on May 28, announcing the series release date of June 14. The trailer description said, “Sometimes not even ‘heroes’ can save themselves.” On May 23, star Krysten Ritter shared a short video on Instagram of herself as Jessica Jones drinking at a bar, and wrote in the caption that season 3 would be “coming soon.”Ritter plays the eponymous Jessica Jones, a hard-drinking private investigator with superhuman strength. She’s joined by best friend and adoptive sister Trish Walker (Rachael Taylor), who aspires to be a hero like Jones.last_img read more

Republicans fail again to kill off Obamacare

first_imgProtesters before a hearing on repealing Obamacare on Capitol Hill in Washington. Photo: ReutersUS Republicans on Tuesday fell short yet again in their seven-year drive to repeal Obamacare, in a bitter defeat that raises more questions about their ability to enact President Donald Trump’s agenda.The party was unable to win enough support from its own senators for a bill to repeal the 2010 Affordable Care Act and decided not to put it to a vote, several Republicans said. The bill’s sponsors vowed to try again, but face steeper odds after Sunday, when special rules expire that allow them to pass healthcare legislation without Democratic support.“We basically ran out of time,” said Senator Ron Johnson, a co-sponsor of the measure with Senators Bill Cassidy, Lindsey Graham and Dean Heller.Republicans have now repeatedly failed to deliver on their longtime promise to roll back former Democratic President Barack Obama’s signature domestic accomplishment.They have yet to achieve any major domestic policy successes in Congress this year, which could hurt their efforts to retain control of the Senate and House of Representatives in the November 2018 congressional elections.Republicans widely view Obamacare, which provides coverage to 20 million Americans, as a costly government overreach. Trump vowed frequently during the 2016 election campaign to scrap it. Democrats have fiercely defended it, saying it has extended health insurance to millions.After falling short in July, Senate Republicans tried again this month with a bill that would have given states greater control over the hundreds of billions of dollars that the federal government spends annually on health care.As before, they ran into objections from members on the right and the center who opposed repeal for essentially opposite reasons.Senator Susan Collins, a moderate, complained it undermined the Medicaid program for the poor and weakened consumer protections. Senator Rand Paul, a conservative, said it left too many of Obamacare’s regulations and spending programs in place.Democrats said it was time for Republicans to work with them to fix Obamacare’s shortcomings, and Republican Senator Lamar Alexander said he would resume talks with Democratic Senator Patty Murray to shore up the law’s insurance subsidies.Shares of healthcare providers ended broadly higher. Hospital company HCA Healthcare Inc rose 1.8 percent, while insurer Centene Corp, which focuses on Medicaid, rose 2.2 per cent.The insurance industry, hospitals, medical advocacy groups such as the American Medical Association, American Heart Association and American Cancer Society, the AARP advocacy group for the elderly and consumer activists opposed the latest bill.TRUMP DISAPPOINTEDTrump said on Tuesday his administration was disappointed in “certain so-called Republicans” who did not support the bill. The Republican president said later he still had not given up hope that the law would eventually be repealed. “It’ll happen,” he told reporters while traveling to New York for a fundraiser.Republicans hold a slim 52-48 majority in the Senate and at least three senators – Collins, Paul and John McCain of Arizona – had publicly rejected the bill.Republicans crafted special rules earlier this year that allowed them to pass a bill with a simple majority in the 100-seat chamber. After those rules expire at the start of the new fiscal year on Sunday, they will need at least 60 votes to advance most legislation.John Thune, a member of the Republican leadership in the Senate, said the party would likely not try to undo Obamacare again until it was clear there were enough votes for it. He said the party would now focus on overhauling the US tax code – another complex undertaking that could meet with stiff resistance from a wide range of interest groups.A CBS poll on Monday showed 52 per cent of Americans disapproved of the Graham-Cassidy healthcare bill, while 20 per cent approved.“I will readily admit that the Republican Party has done a bad job of explaining what we’re for in terms of replace on Obamacare,” Republican Senator Ben Sasse said on the Senate floor.Six protesters staged a “die-in” on the floor of a Senate office building, lying on the ground and covering their heads and bodies with a white shroud to represent what they said would be lives lost if the bill passed.The non-partisan Congressional Budget Office said the number of people with health insurance covering high-cost medical events would be slashed by millions if the latest Republican bill had it become law.The CBO also found that federal spending on Medicaid would be cut by about $1 trillion from 2017 to 2026 and that millions of people would lose their coverage in the program, mainly from a repeal of federal funding for Obamacare’s Medicaid expansion.last_img read more

Houston Researcher Studies Zealandia — The Mostly Underwater Continent

first_img Share TRT World 00:00 /10:37 There’s a continent that’s nearly 2 million square miles, yet most people have never heard of it. No surprise, since more than 90 percent of this huge landmass is submerged under the Pacific Ocean. To embed this piece of audio in your site, please use this code: Listen It’s called Zealandia, and, in 2017, Rice University professor Jerry Dickens was part of a drilling expedition to better understand this continent.At the time of the expedition, Houston Matters producer Maggie Martin connected with Dickens via satellite from his research vessel in the Pacific just as his group of researchers was beginning to drill at their first location. Xlast_img

Importance of skincare for men

first_imgIt’s not only women who need skincare products to maintain their skin and avoid future problems such as wrinkles, acne and roughness, men too need the right treatment for their skin. Using organic face oils and under eye creams can do the trick.Experts talk about the importance of men’s skin care:4Men’s skin is generally oilier than that of majority of women which leads to acne issues. Hence, using face gels helps to prevent the same and is highly recommended. Facial gels also help you avoid pigmentation and blemishes. Also Read – Add new books to your shelf4Men’s skin has a tougher tone and dark patches as they shave regularly. Just using an after shave is not enough. Again, using a simple facial gel or organic face oils post a shave is highly recommended. 4Men with their their stressful work regime are prone to puffy eyes and eye bags that can be cured by under eye creams made specifically for their harsh skin. 4It is a known fact that their skin tans easily as compared to women and hence using day creams with SPF is a must for men on a daily basis. This is not a cosmetic procedure but simply a health measure for the skin. 4 Men’s skin needs hydration too. Skin dehydration is a major problem that leads to breakouts and dry patches. Hydrating sheet masks are the solution to this common issue. Using sheet masks may sound feminine but are made for men too. These are an important night routine to let the skin breath and avoid dryness.last_img read more